Equipment Zone Hires Geoff Baxter as Business Development Manager

Posted by June 28th, 2021

Equipment Zone Hires Geoff Baxter as Business Development Manager

Equipment Zone Inc. is thrilled to announce the latest addition to its team, Geoff Baxter. Baxter, who has an extensive 30+ year history in the screen and digital printing industries, will serve as the company’s Business Development Manager. Equipment Zone is an industry leader in sublimation and direct-to garment (DTG) equipment sales based in Franklin Lakes, N.J. and Tempe, Ariz.

Harry Oster, president of Equipment Zone, says Baxter will be responsible for introducing dramatically affordable new solutions to large volume digital printing customers. "The apparel decoration market is constantly evolving. I believe that the large volume, industrial DTG printing renaissance is happening right now! We knew Geoff's experience in developing this technology would be a great asset to our team and our customers who are ready to grow," Oster says.

Baxter’s duties also include providing analysis and insights on future workflow solutions; delivering print-on demand data for industrial DTG decoration customers; and he will be a member of the presentation team for the company’s DTG Training Academy.

“I am so excited to be part of the Equipment Zone team!” Baxter says. “The company has a great product line and my responsibilities will largely be focused on the Epson F3070 large-volume, industrial DTG printer. There is no question in my mind that it is the best value proposition in the current DTG market.”

Most recently, Baxter served as Director of Business Development at Kornit Digital, and has worked as Director of M&R's Digital Products Division. Previously he was the President and Co-Founder of Atlantic Screen Supply, Inc.

He can be reached at [email protected].